The People's Pint is a campaign launched by CAMRA to promote low alcohol beer. At the big Earls Court beer festival this year CAMRA was show casing a 2.8% beer. The campaign is backed by Alcohol Concern.
Today the BMA also launched a campaign to stop alcohol advertising.
There is a real problem surrounding the denial that a lot of Brits have about the impact of alcohol. When I was a young lad many folk simply did not accept that it was a drug-and what's more a powerful drug.
I like the idea of the People's Pint and I would certainly like to see the contribution it could make to a wider strategy on reducing the harm alcohol does acknowledged. I wonder if there with be any at the Southport Beer Festival this weekend?