More on Southport's own 'Joe the Plumber' from the Sunday Mirror:
The builder at the centre of a party political broadcast row yesterday blamed the Tories for "embarrassing him". Shane Prescott was shown by the Tories blaming Labour for the recession, but hours later it emerged he had gone bust in 2006 - at the height of the boom.
The Mirror reports at the end of its story:
"Mr Prescott, who is now running a new firm, was unavailable for comment yesterday.
Joanne said: " We are not the typical back street family."
Well if they lived in Cambridge Ward I think we can agree with with Joanne. But an interesting quote from her nevertheless.